The Content Code Book Review

Book Review – The Content Code by Mark Schaefer

February 1, 2017 Vijay Sankar 0

Last weekend, picked up a new book to read and it was one of the quickest books I read recently. The Content Code written by Mark Schaefer is one of the most read and suggested book in the content marketing. There were many easy takeaways, learning and thought-provoking ideas from this book. In this post we will review few of them. About Mark Schaefer I think, Mark doesn’t need any introduction. Mark is one of the pioneers in content marketing and social media. He has written many other books like Return on Influence, Social Media Explained, The Tao of Twitter […..]

brianstorm_mindmap

Mind Maps as a Brainstorming technique

January 2, 2017 Vijay Sankar 0

I hope all of you had a great new year bash. I am sure all of us are eagerly looking forward to having a great year ahead. Once again, a very happy and prosperous new year to all you you; may 2017 bring all your dreams and wishes to a reality. As mentioned earlier, I am hoping to write every single day this year in this blog. I expect most of them to be short tidbits about a new learning, concept or topic I come across for that day. In alignment with the theme of this blog, most of them […..]