Internet of Things – Implementations for a Better India

March 12, 2017 Prashanth Thimmavajjala 2

Internet of things(IOT) is kind of new, happening and there is a whole lot of buzz around it. According to Gartner, Internet of things is the network of physical objects that contain embedded technology to communicate and sense or interact with their internal states or external environment. It is in simple terms multiple sensors installed on various objects/devices/things that would collect data on specific parameters that can be later used for decision-making or controlling the devices. Many big companies have put their hat in the ring for Internet of Things. Companies like Intel, Cisco, Microsoft, Oracle, IBM to name a […..]

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Implementing essential analytics tools for WordPress

September 16, 2016 Vijay Sankar 3

Analytics – its everything when it comes to Digital Marketing! If you are setting up a blog or a website, it is important that you set up the analytics and measurement foundation effectively. Usually, Google Analytics and Search Console belong to this arsenal. Considering, we may have to implement multiple tracking tags for various objectives like analytics, A/B testing, advertising and more; its recommended to use a tag manager. Google Tag Manager is a free offering from Google that helps you meet this objective. In this blog post, let’s see how to get these three implemented for your new WordPress […..]